September 14, 2009
A Retweet is something you do on Twitter. It’s simply a way to pass on someone else’s Twitter post. While your nonprofit may not do much of this, you’ll hope that others will pass on your Tweets to their network. Imagine if you need to get the word out on a problem. Twitter is great way to reach a lot of people fast.
To Retweet
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Copy and paste the message you like into your Twitter stream: End hunger by supporting the XYZ food drive next week.
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Then add the letters, RT, followed by the “@” symbol and the post’s creator’s Twitter name: RT @KenOkel: End hunger by supporting the XYZ food drive next week.
It’s considered poor form to forward a Tweet without giving the creator credit for it.
Next time, we’ll talk about a mistake a lot of people make that makes it impossible for their messages to be ReTweeted.
Additional Resources:
Twitter & Nonprofits
A Great Tool For Shortening Links
Writing for Twitter
4 Comments | 
social marketing, social media, Social Media for nonprofits, Social Media for nonprofits who want to use twitter, youtube and facebook, Uncategorized | Tagged: nonprofit communication, retweet, RT, Social Media for nonprofits, twitter | 
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Posted by Ken Okel
